Word nerdiness
lollipop – can be typed with only the right hand
stewardesses - …and with only the left hand
queueuing – five consecutive vowels
bookkeeping, bookkeeper – 3 consecutive double letters
vacuum, muumuu, residuum, continuum – words w/ “uu”
More…
It seems a small but mighty digital agency in Bellingham, WA, got curious one day about what Google would give them if they punched “nothing” into its What-do-you-love? search engine.
An infographic celebrating African Nobel Prize winners from across the continent.
It worked for McDonald’s…
1. Keep it positive and relatable
2. Pay attention to users
3. Learn from your (Twitter) mistakes
[Click on the title to read the blog post by Kylie Jane Wakefield, “I’m Tweetin’ It! A Look at McDonald’s Twitter Strategy,” The Content Strategist, April 6, 2012]
(Source: contently.com)
![“A groundbreaking study from Boston-based think tank Buytaert & Peng predicts marketing technology is on pace to replace and eventually eliminate the need for human editors who work on the web.”
[A nasty April fool prank. If you’re an editor. But funny, once you know you’ve been hoodwinked.]](http://24.media.tumblr.com/tumblr_m21gi7bw0T1rnfnkjo1_500.jpg)
“A groundbreaking study from Boston-based think tank Buytaert & Peng predicts marketing technology is on pace to replace and eventually eliminate the need for human editors who work on the web.”
[A nasty April fool prank. If you’re an editor. But funny, once you know you’ve been hoodwinked.]
As the harbor is welcome to the sailor, so is the last line to the scribe.
Imagine my surprise this morning when I checked my Instagram news feed, and the UN had “liked” my most recent haiga [a combination image + haiku: http://haikusu.tumblr.com].
Fascinated, I checked out the feed of @unitednationsphoto and discovered 97 (as of today) images taken in and around the hallowed halls of the UN. Pics include various works of art, shots of the UN bookstore, UNICEF shop and a bronze bell and pagoda—a gift from the UN Association of Japan.
Then it hit me. Of course the UN would love Instagram—citizens the world over post photos of their daily lives and (many of us) have a passion to share where we live with others. For the UN to adopt a social media strategy that includes posting photos on Instagram is a stroke of genius because it does what social media promises at its best: inspires engagement on a human level. Their strategy also includes a description of each photo and credits the photographer.
If you’d like an inside peek at the UN but don’t use a smartphone (to access Instagram), you can use Statigra.am to view the unitednationsphoto feed.
The many disciplines of content strategy (according to Felicity Evans, via UX Booth)
Twitter’s more sophisticated users may communicate in spurts of 140 characters, but they’re often linking to long-form content. So, just because I’m scanning dozens of tweets (which adds up to a lot of discretely presented content), doesn’t mean I’m not also jumping off Twitter to read the long-form content which I’ve discovered there. Indeed, that’s precisely what many people enjoy about Twitter: the serendipity of being presented with meaty, meaningful content you otherwise might never have been exposed to.
Andy Crestodina’s take on content chemistry: The Period Table of Content
Tasty morsels of content, curated to be browsable and bite-worthy. By writer/editor/content strategist Susan Bond.
